2024 blog post category for Think Construction Services

May 22, 2024
Community Marketing

Strategies for Marketing a New Community in High-Supply Markets

Preparing to open a new community involves a lengthy task list for multifamily owners and operators. However, the ultimate determinant of a community’s success is its ongoing marketing plan, which should be in place long before the doors open. This year, as record supply is scheduled to deliver, having an effective marketing strategy is even more critical.
September 21, 2023
Renovation-Team

Remote Work Takes Center Stage for Value-Enhancing Renovation Teams

Christina Steeg, who assumed the role of Senior Vice President of Marketing and Communications at Waterton in July 2022, elaborates, "We are in the process of updating all our virtual floor plans to highlight unique alcoves and dens as potential work-from-home spaces. We are also capturing new virtual tours of our communal co-working areas to ensure we integrate this aspect into all our marketing efforts."